Quiz

Quiz: Mass Markets vs Niche Markets

Edexcel Level 3 Advanced GCE in Business (9BS0)

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LakvirCreated by Lakvir
10 Steps8 Questions

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Steps in this lesson (10)

1
Text

Welcome to this quiz on mass markets vs niche markets. Test your knowledge with 10 questions!

2
Multiple ChoiceInteractive

Which of the following best describes a mass market?

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3
Multi-SelectInteractive

Which of the following are characteristics of niche markets? (Select all that apply)

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4
Fill in the BlankInteractive

Products in a {{blank0}} market typically have broad appeal, whereas products in a {{blank1}} market are highly specialised.

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5
MatchingInteractive

Match the items on the left with their correct pairs on the right

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6
Math EquationInteractive

A company sells a niche product to 50 customers at £20 each. What is the total revenue?

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7
Multiple ChoiceInteractive

What is an example of a niche product?

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8
Multi-SelectInteractive

What are advantages of operating in a mass market? (Select all that apply)

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9
typedAnswer

Match the items on the left with their correct pairs on the right

10
Multiple ChoiceInteractive

Which of the following is true about mass markets?

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