Quiz: Mass and Niche Markets
WJEC Eduqas GCE A LEVEL in BUSINESS specification
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Building on what you've learned about markets and competition, let's explore your knowledge of mass and niche markets!
Which of the following best describes a mass market?
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Which of the following are characteristics of a niche market? (Select all that apply)
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Mass markets typically offer {{blank0}} products, whereas niche markets focus on {{blank1}} products.
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Match the items on the left with their correct pairs on the right
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An energy drink company sells 50,000 units in a mass market at £1.50 each. What is the total revenue?
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What is a common advantage of targeting a niche market?
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Which of the following industries could operate in a niche market? (Select all that apply)
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Match the items on the left with their correct pairs on the right
Which of these is an example of a mass market product?
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