Quiz

Quiz: Market Research - Uses for Demand, Competition, and Target Market

AQA GCSE Business 8132

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Steps in this lesson (10)

1
Text

Building on what you've learned about segmentation and customer needs, let's test your understanding of how market research helps businesses understand demand, competition, and target markets!

2
Multiple ChoiceInteractive

What is the main purpose of market research?

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3
Multi-SelectInteractive

Which of the following are benefits of market research? (Select all that apply)

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4
Fill in the BlankInteractive

A {{blank0}} market is a group of customers a business chooses to focus on, based on their {{blank1}}.

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5
MatchingInteractive

Match the items on the left with their correct pairs on the right

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6
Math EquationInteractive

A business predicts that 500 customers will buy their product at £10 each. What is the total expected revenue?

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7
Multiple ChoiceInteractive

Why might a business research its competitors?

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8
Multi-SelectInteractive

Which methods are commonly used in market research? (Select all that apply)

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9
typedAnswer

Match the items on the left with their correct pairs on the right

10
Fill in the BlankInteractive

Businesses use market research to learn about their {{blank0}}, including their buying habits and {{blank1}}.

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