Quiz: Market Orientation
WJEC Eduqas GCE A LEVEL in BUSINESS specification
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Building on what you've learned about the purpose of marketing and why it matters for different businesses, let's test your knowledge of Market Orientation!
What does a market-oriented business focus on?
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Which of the following are characteristics of a market-oriented business? (Select all that apply)
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Market orientation means putting the {{blank0}} at the centre of business decisions.
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Match the items on the left with their correct pairs on the right
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Which of the following is NOT a benefit of market orientation?
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A market-oriented business spends £1,200 on customer research. If their total income is £6,000, what percentage of income is spent on research?
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Match the items on the left with their correct pairs on the right
Which of these businesses is likely to be market-oriented?
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A market-oriented business uses {{blank0}} to understand customer preferences.
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