Quiz: Impacts of Segmentation on Customers
WJEC Eduqas GCE A LEVEL in BUSINESS specification
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Building on what you've learned about market segmentation, this quiz will help you explore how segmentation impacts customers. Let's get started!
Which of the following is a direct impact of segmentation on customers?
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Which benefits do customers gain from market segmentation? (Select all that apply)
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Market segmentation helps customers by offering products that are {{blank0}} to their specific needs and {{blank1}}.
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Match the items on the left with their correct pairs on the right
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If a business increases its focus on customer segmentation, sales rise by 15% on average. What is the new sales figure if the original sales were £80,000?
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What is one potential downside for customers due to segmentation?
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Which of the following statements describe how segmentation affects product pricing? (Select all that apply)
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Customers in a {{blank0}} market segment are willing to pay more for products that offer {{blank1}}.
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Match the items on the left with their correct pairs on the right
Match the items on the left with their correct pairs on the right
Start the lesson to answer this matching question
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