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Learn: Added Value
WJEC Eduqas GCE A LEVEL in BUSINESS specification
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Welcome!Today we'll explore added value. This concept is essential for understanding how businesses create profit and differentiate themselves. Let's dive in!
What is Added Value?Added value refers to the difference between the cost of raw materials and the price customers are willing to pay for the final product. It is the extra worth created during production or delivery of goods and services.
Why is Added Value Important?Added value is crucial because it helps businesses generate profit, stand out from competitors, and justify higher prices. It can be achieved through branding, quality improvements, customer service, or unique features.
Quick check: What is added value?
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How Do Businesses Add Value?Businesses add value by enhancing the appeal of their products or services. This might involve improving quality, offering excellent customer service, or creating a strong brand. These factors encourage customers to pay more than the basic cost of production.
Methods to Add Value- Branding: Building a strong identity makes products more desirable.- Quality Improvements: Better materials or craftsmanship justify higher prices.- Unique Features: Differentiating products from competitors adds exclusivity.- Customer Service: Providing excellent support enhances overall experience.
Match the items on the left with their correct pairs on the right
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Review Time!Great work! We've covered what added value is, why it matters, and how businesses achieve it. Now, let's test your understanding with a few questions.
Which of the following are examples of added value? (Select all that apply)
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Added value is the difference between the {{blank0}} of production and the {{blank1}} customers are willing to pay.
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Which strategy is most likely to add value to a product?
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