Direct Address Flashcards

AQA GCSE English Language specification

Direct address

A language method where the writer or speaker addresses the audience directly using pronouns like 'you'.

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Terms in this set (10)

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Direct address

A language method where the writer or speaker addresses the audience directly using pronouns like 'you'.

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Purpose of direct address

To engage the audience personally and make them feel involved or targeted.

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Effect of direct address

Creates a conversational tone and builds a connection between the writer and the audience.

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Examples of direct address

Using phrases like 'You might think...' or 'Have you ever wondered...?'.

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Direct address in persuasive writing

Often used to make the audience feel personally responsible or involved in the argument.

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Direct address in speeches

Helps to establish rapport and make the speech feel more personal and engaging.

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Analysing direct address

Look for pronouns like 'you' and consider how they make the audience feel included or targeted.

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Direct address and tone

Can create a friendly, informal tone or a commanding, authoritative tone depending on context.

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Direct address and audience

Tailored to the intended audience to ensure the message resonates personally with them.

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Direct address in Paper 2 writing tasks

Useful for viewpoint writing to directly appeal to the reader and strengthen the argument.

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